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by | Jun 16,2020
Facebook marketing remains an effective, dynamic platform for advertisers because of its reach and scale. The expense is reasonable, allowing small businesses the chance to draw from a customer base they would never have the opportunity to sell their products to otherwi...
by | Jun 15,2020
Learn 16 tips for handling negative customer reviews online and ensuring people get the best possible experience from your brand. Online reviews matter. We all know it, whether we understand exactly how and to what extent they matter, at least in terms of organic...
by | Jun 10,2020
There are hundreds of ways to collect data, whether that’s through surveys, analytics tools or adding steps into the customer journey where customers have to share their data with you. But, before we get into that, we first want to consider: Where in our journe...
by | Jun 09,2020
We define customer data analysis, before sharing how it can be used as a tool to improve performance across the whole organisation.  What Is Customer Data Analysis? Customer data analysis is the process of looking for patterns in your customer data, with the intentio...
by | Jun 05,2020
Last year saw continued growth and innovation in social media opportunities for brands with new features, content formats and dynamic creative capabilities designed to bring brands closer to their customers. For social marketers, a successful strategy involves tapping i...
by | Jun 04,2020
Modify your content marketing action plan by seeing it through the COVID-19 prism. Here are five thing you can do to keep your content efforts going. As the world battles the Coronavirus pandemic, your business and its content marketing action plan must also be suff...
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