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by | Jun 02,2020
Warm calling starts by selecting a prospect based on your business goals. The more carefully you’ve considered your buyer personas and segmented your list of prospective buyers, the better. 3 Things to Look For Before the Call   Once you’ve identified a ...
by | Jun 01,2020
When it comes to relationships, most are like coffee – the warmer, the better! That’s definitely the case when you want to connect with a decision maker by phone. For decades, cold calling was seen as one of the most powerful tools in any sales pro’s kit. However,...
by | Apr 24,2020
It is believed that approximately 1,722,000 people regularly work from home in the UK. But most organisations, both large and small, are now having to adopt remote working practices  in response to coronavirus. Estimates suggest that anywhere between a quarter and a ...
by | Apr 21,2020
Parts of Asia and Europe have been hit hard by coronavirus, and it is now making its way west. A leaked government document suggested that 80% of the UK population could be infected by the outbreak, in a “reasonable worst case” scenario, as reported in The Independen...
by | Mar 18,2020
Data cleaning is the process of ensuring that your data is correct, consistent and useable. Learn the six steps in a basic data cleaning process.  So you’re working with data to measure and optimize your fleet program. Have you also added data cleaning to your ...
How to Use SEO Data to Make Better Marketing Decisions
by | Mar 17,2020
As marketers, we know that search engine optimization (SEO) is necessary. It helps webpages rank highly on search engine results pages (SERPs). After all, 67% of all clicks go to the first five organic search results on Google. So for traffic, SEO is a must. But h...
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